About Us

ABOUT ApaAjaBisa.com

As an answer to all your hospitality business’ planning, strategy, development and problem solving needs, we are  comes to the fore as your go-to consulting firm. Our team of skilled and creative minds decided to come together and join forces in 2014, and henceforward set out to become the hospitality industry’s benchmark in Bali and throughout the region.

We’re fueled by out-of-the-box innovation and dynamic creativity. Our portfolio of original lifestyle brands, comprising various food and beverage, lifestyle and entertainment businesses, is steadily expanding, while we also help build and develop existing franchise brands to achieve success. Let our team create original and innovative lifestyle concepts for your business and brand, and simply watch it grow as we help nurture it through skills and knowledge!


Established in Bali in 2014, We are endeavors to be the hospitality industry’s benchmark in Bali and throughout the region. Fueled by out- of-the-box innovation and dynamic creativity, Our leads, inspires and provides an environment that promotes teamwork, mutual trust and respect for every individual team member and client. we are provides equal opportunity to grow within the company, and satisfies stakeholders through excellent financial performances.


Become the industry’s most productive hospitality business consultant. We achieve this by creating superior value and bringing cutting-edge innovation through services.


1. Empowering and Open-Minded

Willing to try new things and be open to new ideas
Foster a sense of ownership and self-belonging
2. Lifestyle

Conduct business with honesty, integrity and respect
Work together to achieve growth and profitability
3. Value for Money

Provide innovative and high quality products and
services at reasonable prices

Manage bottom-line profits without risking product

Maintain efficiency to maximize profitability
4. Bold Identities
a. Strive to create original and innovative lifestyle concepts b. Develop local franchises to the next level
c. Strengthen Almajo as the company through its products,

powerful brands and prospective employees


Our team comprises of skilled and creative minds who are adamant on providing high quality products and services. Our steadily expanding portfolio of lifestyle brands are testament to this. Each brand offers their customers outstanding and memorable experiences, which only comes back full circle, benefitting the businesses themselves. As the leading hospitality business consultant in the region, Almajo creates original and innovative lifestyle concepts in Bali and soon to grow its portfolio beyond Bali. With our core team of experts who come with distinctive sets of skills and considerable years of experience in hospitality, food and beverages, human resources, and marketing, Almajo provides a full spectrum of consulting services and solutions for various businesses to achieve success. Here’s what we do, and how we deliver.

A. Restaurant and bar consultant services

We are provides consulting services and solutions for restaurants and bars, covering issues ranging from brand visibility and best practices, menu design, as well as food and beverage inventory control, bartender evaluations and customer service strategies.

B. F&B concept development Food and beverage businesses should have a clear vision on what they aim to be, what and how they intend to market, and how to achieve all successfully in this highly competitive industry. Almajo and its team can assist in the development of innovative and feasible concepts



1. Concept menu development base on the owner wish list and market segment, design interior, ambience, location and budget. Scope or work:

Pre concept time

a. Powerpointpresentationdraftconcept
Documented approve concept, owner interview Study the location, market segment, creating mood board

2. Productdevelopment
Menu preparation and glasses guiding design include:

a. Researchanddevelopcocktails

b. Create preparation method including recipe card

c. Design cocktails presentation and resourcing glasses guiding and supporting bar equipment


a. Bar/kitchen staff training preparation method b. Bar/kitchen staff training menu
c. Bar staff training classic cocktail method

REVIEW PHASE 4. Review Phase

a. Training review
b. Check cocktails/food presentation method c. Alter menu recipe if requested

C. Banquet and catering servicesBanquet and catering services can benefit greatly with our clear guidance on enforceable controls, creative acquisition, storage,

preparation and the service of food and beverages. Our consultant services include elements of control, cash flow, event planning, as well as sales and marketing.

D. Restaurant and bar management and operations is ready to guide and assist restaurant and bar businesses in all aspects of management and operations, from restaurant turnarounds, compliance, human capital solutions, recruitment, contract management, labor management and procurement.

F. Retailers and distributors for restaurant and bar equipment Besides consultation services for restaurants and bar enterprises, We are also provides professional assistance and guidance for businesses in retail and distribution of commercial restaurant and bar equipment and supplies, from cooking equipment to furniture and sanitation.



Kukusan Steamed Buns broke new grounds on the busy and popular Sunset Road in May 2014. The brainchild of three passionate foodies who desired to bring something new to Seminyak’s varied dining scene, Kukusan fast became known for its light and healthy bites and sips that use fresh and local ingredients, either for those on the go or for those looking for a cool evening gathering and chill- out spot. In 2016, Kukusan eventually moved closer to the main crowds, steaming now at Lippo Mall Kuta, where it continued to delight patrons by answering their craves for delicious buns and drinks, as well as keeping them connected with free high-speed internet access. Therefore, you can surf the webs or keep up with social media updates, or even get work done while comfortably away from the confines of the office.

KUKUSAN Lippo Mall Kuta

Jln Raya Kartika Plaza Kuta area


Jln Raya Teuku Umar Denpasar Facebook: kukusanbali Instagram: kukusanbali


We are brought Sanur legend Lazer Sports Bar to newer heights, while keeping its crowd and fan base loyal since first opening in 1998. Following its major facelift as NU LAZER, this central partying hub in Sanur now enjoys a series of upgrades, namely to its interior design, food and beverages, service and entertainment. No 1 tripadvisor in sanur Bali area, It is now set to create a one-stop entertainment center that will delight patrons old and new. Friendly ambiance is complemented by delectable ‘tonguegasm’ cuisine and high-quality artisan cocktails, all at affordable prices. With well-trained staff and team, NU LAZER ensures that each patron is served well, parties well, and is content with every visit.

Jalan Danau Tamblingan Sanur

Ph. 62361 288807 Facebook: Nu Lazer Bali Instagram: NuLazerBali Twitter: @NuLazerBali


Take Me Out serves gourmet takeaways with all-day breakfasts, lunch or dinner snacks, as well as sandwiches, stuffed panini; sweets, together with a well-designed beverage menu covering a range of coffee specialities, smoothies, and cocktails. Also recently added to the takeaway menu is its selection of homemade pizzas. Be it delivery or takeaway, Take Me Out is the place to pack up for the day on the beach, a sunset cocktail to go, or call to have gourmet meals sent to the privacy and convenience of your villa.

5. MJ’s 1920

MJ’s 1920 is Seminyak’s up and coming speakeasy and prohibition-era inspired bar, featuring a dazzling setup with cozy dining room and elegant bar, with comfortable furnishing and décor that is influenced by 1920s era, otherwise known as the ‘roaring twenties’. It will be the perfect place to stopover for a hearty dinner, and most of all, as a great ‘drink-a-vous’ with the best and innovative cocktail mixes on the island.

MJ’s 1920 will also be a great option for groups as we serve up hors d’oeuvre, and we’ll also do outside catering services for special events. Besides special themed nights, nightly entertainment includes live swing and jazz, as well as live DJs spinning electro swing, to dance the nights away after dinners. With a combination of menu variety, atmosphere, ambiance, and friendly service, MJ’s 1920 adds a new atmosphere to the Seminyak dining and entertainment scene. Opening soon 2017


The Harbour presents a unique dining concept, designed as a docked sailing ship with elegant and contemporary sailor themed furnishings. Its Big Sailboat bar serves a wide range of draught beers, together with Havana rum Tiki selections, jumbo classics and twist mojitos. The Harbour also well- stocked with a wide range of Old and New World wines and imported spirits, available for dine-in or takeaway.An open-plan kitchen prepares the freshest local catches of the day into a range of signature seafood platters, such as a sword pirate skewer surf and turf BBQ dish, as well as a complete selection of authentic comfort Italian food, from pizza to free-flow pastas. To keep up with the latest scores, The Harbour features LCD screens with live sports feeds.

Meanwhile, live music and DJs help keep the vibes up every weekend, while you can also challenge friends at a round of darts or pool.



it’s all play! Each of us comes to work every day with a fun puzzle (task) or a game (problem) to solve. And we put our minds and strive to accomplish these all together. Our team players are among the best in the field; a small mob comprising skilled and creative minds who always strive to provide clients with high quality products and services.

We’ve honed each of our distinctive sets of skills through considerable years of experience in: hospitality, food and beverages, human resources, and marketing – what better use for them combined, other than join forces and channel them towards your business’ success?

Yudi Hendarsyah

Managing Director, Yudi, is a dreamer with a vision, and a man on a mission. He brings with him 15 years of experience, from tenures in various positions in the hospitality industry worldwide, including bar and mixology. Among his mentors were award-winning author and veteran bartender Grant Collins and mixology guru Joseph Boroski. His posts included five-star hotels of different brands and concepts, which greatly strengthened his capability in developing new concept ideas, with emphasis on product quality and overall quality of service.